HI, I’M JEFFREY J. DOBBS.

I’m a writer, photographer, and storyteller with over a decade in sneaker media. I helped launch Complex Sneakers’ Instagram and grow Nice Kicks, Kicks on Fire, and Modern Notoriety through writing, event coverage, and celebrity interviews, while also collaborating with brands like Nike, Jordan Brand, and adidas. My work blends storytelling, photography, and strategy to capture the connection between sport, design, and the people who move them forward — creating authentic moments that honor the communities behind them.

LEARN MORE ABOUT ME

MY WORK

  • NIKE KOBE 1 PROTRO SURPRISE DROP

  • MR. CARTOON X NIKE CORTEZ LAUNCH

  • PHOTO SET FOR STANCE’S SOCIAL

  • FRANCISCO LINDOR IN PUERTO RICO

  • PARLEY X ADIDAS RUN FOR THE OCEANS

  • ADIDAS BROOKLYN CREATOR FARM

  • OCHO CINCO × ADIDAS × NICE KICKS

  • STAPLE X NIKE SB AT THE BERRICS

  • NIKE ADAPT BB GLOBAL UNVEILING

  • AARON JUDGE’S SNEAKER ROTATION

  • ADIDAS P.O.D. CELEBRATION DINNER

  • KYLE KUZMA INTERVIEW AT JDI HQ

  • MLB ALL-STAR WEEKEND WITH ADIDAS

  • A DAY AT UNIVERSITY OF OREGON

  • JORDAN WHY NOT ZER0.2 LAUNCH

  • JAMES HARDEN LA BLOCK PARTY

  • ADIDAS WORLD CUP CELEBRATION

  • RASHAD WILLIAMS ADIDAS INTERVIEW

  • ADIDAS SPORTCLUB AT COACHELLA

  • JUST DO IT LOS ANGELES HQ TOUR

  • GIRLGAZE X NIKE CELEBRATION

VIEW MY WORK

BRANDS I’VE WORKED WITH

A cartoon cat wearing sunglasses and a yellow hat, holding an orange and yellow squeegee.
Adidas logo with a blue trefoil and the word 'adidas' underneath.
Vans logo featuring the word 'Vans' in red with a horizontal line above it.
Black and white illustration of a wolf howling at the moon on a hilltop with a tree.
A black and white icon of a woman reclining on their side, holding a pillow.
Orange Nike swoosh logo on a black background.
A person with blonde hair and glasses playing a white electric guitar on a stage with colorful lighting.
New Era logo with a stylized cap and text 'NEW ERA' in black and white.
Champs Sports logo with white text on a blue and red background.
A person holding a lit matchstick in front of a fire.
Silhouette of a person holding a guitar, standing on a rock with trees and mountains in the background during sunset.
Black background with the word GOAT written in white outline letters.
New Balance logo with black and red colors and the words 'new balance' underneath.
The word 'Eastbay' written in yellow cursive font with a black background.
Foot Locker logo with black background and red text.
Reebok logo with stylized red and blue swoosh underneath the text.
A handwritten sign with the message 'Don't forget your dollar' on a cardboard surface.
Asics logo in blue on a black background.
A group of children playing on a playground with a slide and climbing structures.
Illustration of a person using a computer with a large speech bubble containing a question mark.
Crep protect logo with black background, white and black text, and yellow star design.
Black and white photograph of a mother and child sitting on a park bench
SEE ALL BRANDS

THE ONE THAT STARTED IT ALL

  • THE INSPIRATION

  • THE ACQUISITION

  • THE ACKNOWLEDGEMENT

  • THE BLESSING

read the story

CONTACT ME

If you’d like to collaborate, talk sneakers, or explore a new project, I’d love to hear from you. I’m open to creative conversations, new ideas, and opportunities to build something meaningful. Send a message anytime and I’ll get back to you as soon as possible.

CONTACT ME